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Growing a side hustle means finding out how to provide value to people in a unique way, and to do that you need to understand what other businesses are doing right, and where they are failing.

A USP, or Unique Selling Proposition, is a marketing term used to describe the unique benefit or advantage a product or service has over its competitors. It is the thing that sets a product or service apart from others in the same category and is used to attract and retain customers.

A USP can be a specific feature, a quality, a price, a warranty, or anything else that sets the product or service apart from others in the market.

That’s why in this newsletter, we’ll unpack how to analyze your competition so that you can develop your own USP and take your side hustle to the next level!

Content creation is an excellent way (if not the ONLY way!) to build an audience for your side hustle.

But creating content randomly and only posting content when you feel like it won’t do you any good.

One of the key aspects of an effective content creation strategy is consistency, and to get that consistency you need to develop a content calendar.

Early on in my own content creation efforts, I noticed that just writing content on its own wasn’t giving me the results I wanted. Only after I started organizing my content and planning ahead, did I start to see the results I was looking for.

Inside this newsletter we’ll share with you how to build an effective content calendar for your side hustle!

How do you know if a side hustle will work before you launch it?  Starting your own business takes time, money, and energy, so if you work on an idea …

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