Go Organic: How to Grow Your Business Without Paid Advertizing

Robin Singhvi is the Founder of SmartCue, a smart sales effectiveness platform that helps sales teams deliver personalized product demos and close deals faster.

Robin spent over a decade in the US B2B SaaS space as a sales and solutions leader, playing the quarterback between sales and product teams to develop and execute the best solutions for customers and key stakeholders. 

He built up the muscle memory to identify prospect needs and accelerate deal cycles. Robin has demonstrated success at driving high-value, complex, strategic partnerships with multiple stakeholders and teams in a highly matrixed environment.

Robin has a computer science degree from India (2003) and an MBA from Willamette University in Salem, Oregon (2010). Post his MBA, he spent 10+ years with startups of various sizes, all in the B2B SaaS space selling to Enterprise clients, mostly in the US. His roles at these companies were primarily at the intersection of sales & product.

What you will learn

  • What inspired Robin to start his business SmartCue
  • The marketing strategies SmartCue relies on for growth
  • Discover why Robin does not use any paid advertising
  • Learn why customer retention is key to your business
  • Find out who the perfect customer is for SmartCue
  • Robin shares his best tips for people thinking about starting a business
  • Discover why finding a co-founder could be critical for your startup